Overseas trademarks
World Intellectual Property Organization referred to as "WIPO". A specialized agency of the United Nations for the protection of intellectual property. Established in accordance with the Convention Establishing the World Intellectual Property Organization. The Convention was signed in Stockholm, Sweden, on July 14, 1967, and entered into force on April 26, 1970. China joined the organization on June 3, 1980.
Advantages of overseas trademark registration
The purpose of registering an overseas trademark is to obtain the exclusive right to use the trademark locally. Once the trademark is registered, other companies cannot register or use the same or similar trademark on the same or similar goods, so as to prevent the infringement of the legal rights of Chinese enterprises in the country of sale, and win the market.
In addition to realizing the self-protection of the enterprise, it can lay the foundation for creating a famous brand. When the trademark registered by an enterprise becomes a famous brand with its own efforts and strength, it will produce a famous brand effect, and the subsequent economic premium and cultural benefits are self-evident.
The cycle of overseas trademark registration is generally longer. If a company wants to enter a certain country's market, it must register the trademark in advance. Otherwise, if the trademark registration is not timely, it will seriously affect the company's overseas market expansion plan and add unnecessary difficulties to the company.
With the vigorous development of the Internet, more and more companies have begun to do cross-border e-commerce. But entering the platform requires certain conditions, such as entering Amazon, AliExpress, ebay, wish and other overseas e-commerce platforms requires a registered trademark.
With the vigorous development of the Internet, more and more companies have begun to do cross-border e-commerce. But entering the platform requires certain conditions, such as entering Amazon, AliExpress, ebay, wish and other overseas e-commerce platforms requires a registered trademark.
At present, after submitting an application for international trademark registration, the applicant can check the registration status of the international trademark in the following two ways:
1. Applicants can log on to the WIPO website (that is, the World Intellectual Property Organization website) to check the registration status of international trademarks;
2. Applicants can also check the registration status of international trademarks through the "Instructions for Inquiring International Announcements" issued by the China Trademark Office.
Overseas trademark registration
Single-country registration refers to the registration method that directly submits registration applications to the trademark authorities of each country/region, also known as country-by-country registration. The Single-country trademark registration is the most commonly used method of international trademark protection, and it is a protection method relative to the registration method of some international or regional intellectual property protection organizations. When an enterprise has made it clear that it wants to expand overseas business in a certain country or region, it is better to choose a single country for trademark registration.
The Madrid International Registration of Trademarks is an international registration protection method for trademarks among all contracting states of Madrid. As of July 26, 2019, there are 105 countries/regions as members of the Madrid Union. According to the provisions of the "Madrid Agreement on the International Registration of Marks" or the "Protocols Relating to the Madrid Agreement on the International Registration of Marks", trademark registration among the member states of the Madrid Union only needs to submit an application for trademark registration and pay a set of fees. As many as 121 Union countries applied for protection
EU Trademark Registration (CMTR) refers to the registration method of uniformly applying for registration protection in all EU countries through the Office for Harmonization of the Internal Market under the EU. Since the European Union is a unified market, after the trademark is registered in the European Union, it will be protected in all member states of the European Union. Currently, there are about 27 member states of the EU trademark registration system.
The African Intellectual Property Organization (abbreviated as OAPI) is a regional intellectual property protection alliance composed of former French colonies and countries whose official language is French. After the trademark is approved and registered, it is protected in 17 member countries and is valid for 10 years. At present, the member states are bound by the African Intellectual Property Organization in the field of trademarks and do not have their own independent trademark systems. Therefore, there is no possibility of country-by-country registration in each country, and only through the unified registration and protection of the African Intellectual Property Organization.